Get instant answers about Rice Serum
Try asking
We’re still tracking retailers for this one. In the meantime:
A glow-from-within bottle — 73% fermented rice extract brightens dull skin the way a good night's sleep should.
Niacinamide
5/5 evidence
brightening, pore minimizing
Panthenol
4/5 evidence
hydration, barrier repair
Rice Ferment (Galactomyces / Sake Kasu)
4/5 evidence
refines texture, brightens
Squalane
4/5 evidence
moisturizing, barrier protection
Tranexamic Acid
4/5 evidence
hyperpigmentation, brightening
Other routine steps with complementary ingredients.
Side-by-side ingredient breakdowns vs. the closest alternatives.
In-clinic and at-home treatments that use the same active ingredients.
The softening ritual that turned sake-brewery workers into the women with the most enviable hands in Japan — now a gentle at-home facial soak.
The humblest flex in J-Beauty: grandmothers in Arashiyama have been scrubbing with a muslin bag of rice bran since the 1600s. Fine enough for daily use, effective enough to dethrone your Clarisonic.
The four-night rotation that turned Dr. Whitney Bowe into a TikTok celebrity and actually lowered retinoid purge for millions.
Noise Filter
The skin microbiome is real. Probiotic skincare is mostly not. Here's where the genuine research sits, and what the brands that actually work are doing differently.
Read more →
Guide
In 2019 Beauty of Joseon was a niche Korean brand nobody outside of Seoul had heard of. By 2025 its Relief Sun sunscreen sold 10 million units. Here's what happened.
Read more →
Guide
Biologique Recherche's Lotion P50 is the most polarizing product in French beauty — a multi-acid exfoliant that smells terrible, costs €70+, and has a waitlist at certain spas. We decode the formulation, the versions, the correct usage, and whether the cult reputation matches the clinical reality.
Read more →
Rice Serum by I'm From is formulated for combination, oily, normal skin. A glow-from-within bottle — 73% fermented rice extract brightens dull skin the way a good night's sleep should.
The key active ingredients in Rice Serum are Niacinamide, Panthenol, Rice Ferment (Galactomyces / Sake Kasu), Squalane, Tranexamic Acid. It's known for: 73% rice germ ferment for visible brightening from first use and Lightweight gel-serum absorbs without residue.
Yes, Rice Serum targets dullness, hyperpigmentation, dryness. 73% rice germ ferment for visible brightening from first use
Rice Serum retails for around $27, which places it in the mid range for serums. Check the "Where to Buy" section above for current retailer prices.
The main drawbacks to be aware of: May trigger closed comedones on acne-prone skin with daily use; 30ml size feels small for the price.
A suggested daily routine featuring this product, with complementary picks.
I'm From · moisturizer
