Deconstruct vs Minimalist — side by side, no bias.
Our pick
10% Vitamin C Face Serum
8.7/10 · Minimalist
| 0.3% Retinol Renewal Serum | 10% Vitamin C Face Serum | |
|---|---|---|
| Brand | Deconstruct | Minimalist |
| Category | serum | serum |
| Editor Rating | 8.4/10 | 8.7/10 ★ |
| Category | serum | serum |
| Texture | Slippery oil-serum | Watery serum |
| Finish | Plumping satin | Glowy |
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| Verdict | 0.3% encapsulated retinol from Deconstruct — concentration on the label, fair pricing, the Indian indie retinol entry point. | Minimalist (the brand) is India's answer to The Ordinary, and the 10% Vitamin C is the gentler sister to their 16% formula. 3-O-Ethyl Ascorbic Acid (one of the most stable vitamin C derivatives) + acetyl glucosamine + gluconolactone (PHA) + sodium hyaluronate. Centella leaf water as #1 ingredient. ₹599 ($11) for an 18-ingredient clinical serum. |
