Brand Comparison
Singuladerm vs Beauty of Joseon
A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?
Our Pick
Beauty of Joseon
Higher editor rating (9 vs 8.4)
Singuladerm
Singuladerm is the Spanish pharmacy indie that built its catalogue around a single naming convention: every product is an Xpert + one concern. Xpert Drone (vitamin C), Xpert Lift (retinol), Xpert Acne (salicylic + niacinamide), Xpert Brightening (tranexamic acid). Founded in 2014 by Madrid pharmacist Susana Fos Anguera and a pharmacy collective, the brand sells exclusively through Spanish farmacias — no department stores, no big retail, no Sephora. The result is a quietly cult-favorite range among Spanish dermatologists for value-priced retinol and depigmenting serums that compete on formulation depth, not on marketing. Behind every farmacia counter in Spain you'll find Singuladerm sitting next to ISDIN, Sesderma, and Martiderm — and pharmacists prescribe it by concern.
Pros
- ✓ pharmacy-only distribution = pharmacist-vetted credibility
- ✓ Xpert + concern naming maps cleanly to skincare goals
- ✓ well-dosed single-active formulas (15% L-ascorbic in Xpert Drone)
- ✓ value pricing relative to Sesderma and ISDIN equivalents
Cons
- ✗ Spanish-pharmacy distribution makes international sourcing hard
- ✗ INCI lists contain phenoxyethanol + parfum across most formulas
- ✗ single-active focus means fewer all-in-one cream options
- ✗ brand identity is more functional than aspirational
Beauty of Joseon
Beauty of Joseon has quietly become one of the most impressive value propositions in K-beauty. Their Relief Sun is arguably the best budget sunscreen globally, and the Glow Serum delivers genuine results at a price that undercuts competitors by half. The hanbang angle could be gimmicky, but they back it with solid formulation science.
