Brand Comparison
Tracta vs Beauty of Joseon
A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?
Our Pick
Beauty of Joseon
Higher editor rating (9 vs 6.5)
Rating6.5/109/10
Price RangeBudget ($)Budget ($)
Founded20002014
OriginSรฃo Paulo, BrazilSouth Korea
Products319
Best Fornormal, Combo, OilyCombo, Oily, Sensitive, Dry
PhilosophyBrazilian budget drugstore beauty โ Nykaa-style marketplace brand with a real skincare lineup.Hanbang (traditional Korean herbal medicine) meets modern cosmetic science. Heritage ingredients like rice, ginseng, and propolis in contemporary formulations.
Tracta
Tracta fills the under-โนR$100 slot across Brazilian drugstores. Vitamin C ampoules are the drugstore hero.
Pros
- โ Budget pricing
- โ Ampoule format is novel
- โ Wide distribution
Cons
- โ Fragranced
- โ Mass-market
- โ Limited lifespan per ampoule
Beauty of Joseon
Beauty of Joseon has quietly become one of the most impressive value propositions in K-beauty. Their Relief Sun is arguably the best budget sunscreen globally, and the Glow Serum delivers genuine results at a price that undercuts competitors by half. The hanbang angle could be gimmicky, but they back it with solid formulation science.
Pros
- โ Exceptional price-to-performance ratio
- โ Relief Sun SPF 50+ is a standout product
- โ Hanbang ingredients backed by real formulation
- โ Elegant textures despite budget pricing
Cons
- โ Limited product range compared to larger brands
- โ Hanbang marketing can feel vague
- โ Some products sell out frequently







