Brand Comparison
Sooryehan vs EasyDew
A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?
Our Pick
EasyDew
Higher editor rating (8.7 vs 7.8)
Sooryehan
Sooryehan sits in the quiet middle between mass-market The Face Shop and ultra-luxe History of Whoo — both LG sister brands. The Bidam line's bamboo-fermented essence is a smart pick if you want hanbang philosophy without hanbang prices. Not exciting, but thoughtful.
Pros
- ✓ Affordable hanbang
- ✓ Good for mature skin
- ✓ Fermented-herb focus
Cons
- ✗ Heavy fragrance
- ✗ Traditional packaging feels dated
EasyDew
EasyDew is built on real medical chemistry — the brand was founded by Daewoong Pharmaceutical and uses pharmaceutical-grade EGF (Epidermal Growth Factor), an ingredient most OTC skincare can't legally formulate with at this concentration. Olive Young named them their #1 'slow aging' brand in 2025, and Marie Claire flagged them as one of the K-beauty brands to watch.
Pros
- ✓ Pharmaceutical-grade EGF
- ✓ Olive Young #1 slow aging 2025
- ✓ Backed by real lab science
Cons
- ✗ Premium pricing
- ✗ Clinical-leaning aesthetic
