Brand Comparison
Numbuzin vs Beauty of Joseon
A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?
Our Pick
Beauty of Joseon
Higher editor rating (9 vs 8)
Numbuzin
Numbuzin's numbered system is a clever marketing device, but the products genuinely back it up. The No.3 Skin Softening Serum became a viral hit for good reason — it delivers visible brightening and texture refinement at a fair price. The range is still young and expanding, and some entries are stronger than others. At its best, Numbuzin offers smart formulations with a clear identity. At its weakest, the numbering system creates confusion rather than clarity.
Pros
- ✓ No.3 Serum is a legitimate standout product
- ✓ Numbered system makes the range easy to navigate
- ✓ Effective galactomyces-based formulations
Cons
- ✗ Very young brand with limited long-term track record
- ✗ Numbering system can feel like a marketing gimmick
- ✗ Quality varies across the numbered range
Beauty of Joseon
Beauty of Joseon has quietly become one of the most impressive value propositions in K-beauty. Their Relief Sun is arguably the best budget sunscreen globally, and the Glow Serum delivers genuine results at a price that undercuts competitors by half. The hanbang angle could be gimmicky, but they back it with solid formulation science.
Pros
- ✓ Exceptional price-to-performance ratio
- ✓ Relief Sun SPF 50+ is a standout product
- ✓ Hanbang ingredients backed by real formulation
- ✓ Elegant textures despite budget pricing
Cons
