Brand Comparison
Hanyul vs Beauty of Joseon
A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?
Our Pick
Beauty of Joseon
Higher editor rating (9 vs 8)
Hanyul
Hanyul is Amorepacific clean-botanical line and it shows. The Pure Artemisia Calming Water Cream is one of the best lightweight creams for combination skin, and the brand as a whole is elegant, reliable, and beautifully designed. A bridge between traditional Korean skincare and modern minimalism.
Pros
- โ Traditional Korean botanicals in modern formulations
- โ Backed by Amorepacific R&D
- โ Elegant packaging and experience
- โ Well-suited for combination skin
Cons
- โ Some products contain fragrance
- โ Higher price than budget K-beauty
- โ Less aggressive on actives
Beauty of Joseon
Beauty of Joseon has quietly become one of the most impressive value propositions in K-beauty. Their Relief Sun is arguably the best budget sunscreen globally, and the Glow Serum delivers genuine results at a price that undercuts competitors by half. The hanbang angle could be gimmicky, but they back it with solid formulation science.
Pros
- โ Exceptional price-to-performance ratio
- โ Relief Sun SPF 50+ is a standout product
- โ Hanbang ingredients backed by real formulation
- โ Elegant textures despite budget pricing
Cons
- โ Limited product range compared to larger brands











