Brand Comparison

d'Alba vs Krave Beauty

A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?

Our Pick

Krave Beauty

Higher editor rating (8.7 vs 8.5)

d'Alba Krave Beauty

Rating8.5/108.7/10

Price RangeMid-Range ($$)Mid-Range ($$)

Founded20182017

OriginSouth KoreaSeoul, South Korea

Products57

Best ForDry, Combo, MatureSensitive, Acne-Prone, compromised-barrier

PhilosophyItalian white truffle meets K-beauty science. Luxury ingredients in accessible formats.Liah Yoo's "press reset" philosophy: strip skincare back to what the barrier actually needs.

d'Alba

d'Alba has carved out a unique niche by combining premium truffle extracts with lightweight K-beauty textures. Their First Spray Serum went viral for a reason — it delivers genuine hydration in a format nobody else does. The brand skews premium but justifies it with ingredient quality.

Pros

✓ White truffle extract is genuinely effective for hydration
✓ Innovative spray serum format
✓ Elegant, minimal packaging
✓ Fragrance-free options available

Cons

✗ Higher price point than most K-beauty
✗ Limited product range
✗ Truffle marketing can feel gimmicky
✗ Not widely available offline

Krave Beauty

Liah Yoo built Krave Beauty the way you wish more brands would — with a skincare-fatigued YouTube audience in mind, a commitment to stripping back rather than piling on, and one genuine cult hit in Great Barrier Relief. Small catalog, specific mission, loyal fans. Not for people who want a 10-step system. Very much for people whose skin has been yelled at for too long.

Pros