Brand Comparison
Byredo vs The History of Whoo
A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?
Our Pick
The History of Whoo
Higher editor rating (8.8 vs 7.5)
Rating7.5/108.8/10
Price RangePremium ($$$)Premium ($$$)
Founded20062003
OriginStockholm, SwedenSouth Korea
Products15
Best Fornormal, DryMature, Dry
PhilosophyOlfactory-first Swedish luxury — perfume house that expanded into curated skincare and body care.Royal-court hanbang for the woman who wants her anti-aging to feel ceremonial.
Byredo
Byredo's body care is lovely; face is adjacent. Primarily fragrance but body-cream lineup is cult.
Pros
- ✓ Distinctive Swedish design
- ✓ Beautiful olfactory compositions
- ✓ Luxury body-care lineup
Cons
- ✗ Very premium
- ✗ Face line is limited
- ✗ Fragrance-forward throughout
The History of Whoo
Price tags that make you wince and packaging that belongs in a palace museum — but the Bichup Self-Generating Anti-Aging Essence is legitimately good, and the Gongjinhyang:Seol brightening line has receipts. You're paying for the ritual as much as the results, which is either the point or the problem, depending on who you are.
Pros
- ✓ Heritage formulas with modern polish
- ✓ Exceptional packaging
- ✓ Strong mature-skin results
Cons
- ✗ Luxury pricing
- ✗ Heavy herbal fragrance
- ✗ Overkill for anyone under 35
