Brand Comparison
Bruna Tavares vs Krave Beauty
A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?
Our Pick
Krave Beauty
Higher editor rating (8.7 vs 7.5)
Rating7.5/108.7/10
Price RangeMid-Range ($$)Mid-Range ($$)
Founded20182017
OriginBrazilSeoul, South Korea
Products27
Best Fornormal, Combo, DrySensitive, Acne-Prone, compromised-barrier
PhilosophyBeauty influencer–founded brand built around Brazilian inclusivity — shade ranges that actually match Brazilian skin tones.Liah Yoo's "press reset" philosophy: strip skincare back to what the barrier actually needs.
Bruna Tavares
Makeup-forward with skincare creeping in. The BT Skin foundation shades moved the category forward. Skincare staples are solid.
Pros
- ✓ Inclusive shade ranges
- ✓ Makeup-skin hybrid ethos
- ✓ Genuine cultural moment
Cons
- ✗ Skincare side still emerging
- ✗ Less active-focused
- ✗ Mass-market retail
Krave Beauty
Liah Yoo built Krave Beauty the way you wish more brands would — with a skincare-fatigued YouTube audience in mind, a commitment to stripping back rather than piling on, and one genuine cult hit in Great Barrier Relief. Small catalog, specific mission, loyal fans. Not for people who want a 10-step system. Very much for people whose skin has been yelled at for too long.
Pros
- ✓ barrier-first philosophy
- ✓ cult hero in Great Barrier Relief
- ✓ transparent founder storytelling
- ✓ no fragrance / no essential oils
Cons
- ✗ very small catalog
- ✗ ships mostly US/intl, harder to find in Asia
- ✗ limited range of price points
