Tamburins
premiumEst. 2017· South Korea
Gentle Monster's sister brand — sculptural beauty as gallery object.
Dry
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Hand creams that look like art objects and perfumes in milk-bottle flasks. Tamburins leans hard into the "we're a concept store first, a skincare brand second" energy, which works when the products hold up (the Shell Perfume Balm is genuinely great) and feels like cope when they don't. Worth it for the packaging flex alone.
Strengths
- + Stunning packaging and store design
- + Cult perfume balms
- + Jennie-endorsed visibility
Weaknesses
- − Cult pricing
- − Scent-forward at the expense of skincare performance
- − Limited lineup
The Tamburins Story
Tamburins launched in 2017 as the beauty arm of IICOMBINED, the Korean fashion-tech group behind Gentle Monster. The brand operates from a Seongsu-dong flagship that feels more like a contemporary-art installation than a store — sculptural walls, minimal merchandising, a coffee bar in the back. Global visibility exploded in 2023 when Blackpink's Jennie became its face. Tamburins product range is deliberately tight (hand creams, perfumes, a handful of skincare) but every SKU ships in objet-d'art packaging.
All Tamburins Products
1 products reviewed and rated.
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