Brand Comparison

Sukin vs EasyDew

A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?

Our Pick

EasyDew

Higher editor rating (8.7 vs 7.4)

Sukin EasyDew

Rating7.4/108.7/10

Price RangeBudget ($)Premium ($$$)

Founded20082008

OriginAustraliaSouth Korea

Products102

Best Fornormal, Dry, Sensitive, ComboMature, Dry, normal

PhilosophyAffordable Aussie clean beauty — carbon-neutral, cruelty-free, made in Australia with native botanicals.Pharmaceutical-grade EGF, made gentle.

Sukin

The supermarket green-beauty hero Down Under. Nothing surprising, everything earnest and cheap. Rosehip Oil is the iconic entry point.

Pros

✓ Very affordable
✓ Carbon-neutral production
✓ Australian botanicals

Cons

✗ Simple formulations
✗ Scent-heavy
✗ Not active-driven

EasyDew

EasyDew is built on real medical chemistry — the brand was founded by Daewoong Pharmaceutical and uses pharmaceutical-grade EGF (Epidermal Growth Factor), an ingredient most OTC skincare can't legally formulate with at this concentration. Olive Young named them their #1 'slow aging' brand in 2025, and Marie Claire flagged them as one of the K-beauty brands to watch.

Pros