Brand Comparison

Romand vs EasyDew

A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?

Our Pick

EasyDew

Higher editor rating (8.7 vs 8)

Romand EasyDew

Rating8/108.7/10

Price RangeBudget ($)Premium ($$$)

Founded20162008

OriginSouth KoreaSouth Korea

Products32

Best ForOily, Combo, DryMature, Dry, normal

PhilosophyColor cosmetics and lip care with trend-setting shades and formulations.Pharmaceutical-grade EGF, made gentle.

Romand

Romand is the undisputed queen of K-beauty lip products. Their Juicy Lasting Tint and Glasting Water Tint are among the most repurchased lip products in Asia. The shade development is exceptional — they consistently create colors that look good on Asian skin tones. Recently expanding into skincare-adjacent products like lip masks and balms.

Pros

✓ Best lip tint shade range in K-beauty
✓ Long-lasting formulas that actually work
✓ Constantly innovating new textures
✓ Very affordable for the quality

Cons

✗ Primarily a color brand — limited skincare
✗ Some tints can be drying without balm
✗ Shade matching online can be tricky
✗ Limited availability in Western retail

EasyDew

EasyDew is built on real medical chemistry — the brand was founded by Daewoong Pharmaceutical and uses pharmaceutical-grade EGF (Epidermal Growth Factor), an ingredient most OTC skincare can't legally formulate with at this concentration. Olive Young named them their #1 'slow aging' brand in 2025, and Marie Claire flagged them as one of the K-beauty brands to watch.

Pros