Brand Comparison

Papa Recipe vs EasyDew

A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?

Our Pick

EasyDew

Higher editor rating (8.7 vs 8.6)

Papa Recipe EasyDew

Rating8.6/108.7/10

Price RangeBudget ($)Premium ($$$)

Founded20142008

OriginSeoul, South KoreaSouth Korea

Products32

Best ForDry, normal, Mature, SensitiveMature, Dry, normal

PhilosophyThe K-beauty family brand that turned a single honey mask into a global category — warm, unpretentious, and genuinely well-formulated.Pharmaceutical-grade EGF, made gentle.

Papa Recipe

Papa Recipe is the quiet Korean family-run brand behind the Bombee Honey Mask Pack — the sheet mask your friend brought back from Seoul in 2016 that made you reconsider what a sheet mask could be. The lineup leans on manuka honey, propolis, and royal jelly; the packaging is unfussy; the masks genuinely work. Not the flashiest brand on the shelf, but the one your Korean aunt actually uses.

Pros

✓ Bombee Honey Mask is a genuine category-definer
✓ honey + propolis + royal jelly stack is real
✓ accessible K-beauty pricing
✓ family-run, no conglomerate polish

Cons

✗ catalog is narrower than the big K-beauty houses
✗ some products lean simple rather than innovative
✗ distribution outside Asia is patchy

EasyDew

EasyDew is built on real medical chemistry — the brand was founded by Daewoong Pharmaceutical and uses pharmaceutical-grade EGF (Epidermal Growth Factor), an ingredient most OTC skincare can't legally formulate with at this concentration. Olive Young named them their #1 'slow aging' brand in 2025, and Marie Claire flagged them as one of the K-beauty brands to watch.

Pros