Brand Comparison
Ettusais vs Mediheal
A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?
Our Pick
Mediheal
Higher editor rating (9 vs 7.8)
Rating7.8/109/10
Price RangeBudget ($)Budget ($)
Founded19922009
OriginJapanSeoul, South Korea
Products110
Best ForOily, Combo, Acne-Proneall skin types, Acne-Prone, Sensitive, dehydrated
PhilosophyShiseido's youth-skincare offshoot — targeted at teens + 20s acne and pore concerns, J-drugstore prices.Clinical-grade sheet masks and targeted treatment pads, bringing dermatology-backed ingredients to daily skincare at mass-market prices.
Ettusais
Shiseido-backed acne skincare that costs a third of SK-II. Good for adolescent and 20-something Japanese skin concerns. Often overlooked by international buyers.
Pros
- ✓ Accessible Shiseido R&D
- ✓ Focused on acne + pores
- ✓ Under ¥2000
Cons
- ✗ Limited international retail
- ✗ Packaging feels young
Mediheal
Mediheal is the top-selling skincare brand at Olive Young for two years running — beating more than 3,000 brands. Their sheet masks created the modern sheet mask category, and their Madecassoside Blemish Pad saw 820% year-over-year growth. If you only add one new sheet mask brand to your routine, make it this one.
Pros
- ✓ #1 selling brand at Olive Young
- ✓ Clinical-grade sheet mask formulations
- ✓ The Madecassoside line is category-defining
- ✓ Affordable daily-use pricing
Cons
- ✗ Sheet masks are single-use and generate waste
- ✗ Some older lines contain fragrance
- ✗ Huge catalog can be overwhelming
