Brand Comparison

Drunk Elephant vs EasyDew

A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?

Our Pick

EasyDew

Higher editor rating (8.7 vs 8.3)

Drunk Elephant EasyDew

Rating8.3/108.7/10

Price RangePremium ($$$)Premium ($$$)

Founded20132008

OriginUnited StatesSouth Korea

Products122

Best Fornormal, Combo, Mature, dullnessMature, Dry, normal

PhilosophyBiocompatible skincare — no essential oils, no drying alcohols, no silicones, no chemical sunscreens, no fragrance.Pharmaceutical-grade EGF, made gentle.

Drunk Elephant

Hyped, expensive, and — annoyingly — really good. Polyhydroxy peptides are the hero. Hype has dulled since Shiseido bought them.

Pros

✓ Strong efficacy
✓ Cult-favorite textures
✓ Thoughtful formulation

Cons

✗ Premium pricing
✗ Over-hyped on TikTok
✗ Jars (oxidation risk)

EasyDew

EasyDew is built on real medical chemistry — the brand was founded by Daewoong Pharmaceutical and uses pharmaceutical-grade EGF (Epidermal Growth Factor), an ingredient most OTC skincare can't legally formulate with at this concentration. Olive Young named them their #1 'slow aging' brand in 2025, and Marie Claire flagged them as one of the K-beauty brands to watch.

Pros