Brand Comparison

ALLIE vs Mediheal

A head-to-head comparison of two popular K-beauty brands. Which one is right for your skin?

Our Pick

Mediheal

Larger product range

ALLIE Mediheal

Rating9/109/10

Price RangeBudget ($)Budget ($)

Founded20082009

OriginJapanSeoul, South Korea

Products410

Best Fornormal, Combo, Oilyall skin types, Acne-Prone, Sensitive, dehydrated

PhilosophyKao's cult SPF — Extra UV the drugstore hero every Japanese woman keeps in her bag.Clinical-grade sheet masks and targeted treatment pads, bringing dermatology-backed ingredients to daily skincare at mass-market prices.

ALLIE

The Extra UV Gel in the pink tube is the Japanese drugstore sunscreen. It sits well under makeup, survives humid Tokyo summers, and costs roughly ¥1,800. If Anessa is the premium tier, ALLIE is the everyday workhorse — and for most skin types, that's the smarter pick.

Pros

✓ Drugstore pricing
✓ Excellent under-makeup finish
✓ Multiple formats (gel, essence, tone-up)

Cons

✗ Contains alcohol
✗ Scented
✗ Primarily JP market

Mediheal

Mediheal is the top-selling skincare brand at Olive Young for two years running — beating more than 3,000 brands. Their sheet masks created the modern sheet mask category, and their Madecassoside Blemish Pad saw 820% year-over-year growth. If you only add one new sheet mask brand to your routine, make it this one.

Pros